I build the marketing systems that turn growth into predictable revenue.

I'm a fractional CMO and growth strategist, and I partner with founders and CEOs at a critical growth moment: the point where the marketing playbook that built the early lead can't carry the next chapter. I step in to turn scrappy execution into a scalable revenue engine, senior marketing leadership without the cost or commitment of a full-time hire.

After 20 years leading marketing across B2B technology, financial services, identity intelligence, and consumer brands, I keep finding the same pattern.

Most companies don't have a marketing problem. They have an architecture problem. Activity scales in a straight line. But the right architecture compounds. The work is to see the system, design the connective tissue, and align demand generation, go-to-market, and sales into one revenue motion you can forecast.

Along the way I've scaled marketing teams 3x, championed first-ever sales and marketing SLAs, and led marketing through global acquisition into their highest year of demand-generation growth. A foundation in public relations shapes how I think about audiences, trust, messaging and demonstrating how companies can uniquely solve for buyer challenges.